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About me

by Jules

I’ve been in marketing for over 20 years working across FMCG (Food Manufacturing), Wine, Luxury Retail, Services, Photography and Film industries in NZ and the U.K and cover B2B and consumer marketing strategies.  I’ve worked alongside all levels of stakeholders within an organisation from employees through to Board level and all types of organisations... charities, corporates (small family owned to Fortune 500), hospitals, schools, universities and the uniformed services.  

I love design trends, brands and products; it’s what makes me tick! 

I started out my career in both Marketing and Key Account Management within the Food & Wine industries gathering a huge commercial awareness and experience in FMCG channel management, marketing and the foodservice / wholesale sectors.

Next… I spent a good chunk of 10 years living in the U.K. working and travelling the Northern Hemisphere so I’m well placed to give business advice from an international and New Zealand perspective.  I spent a number of years in Food, Home and Restaurant marketing and celebrity-customer events at Selfridges&Co London, one of the most extraordinary luxury department stores in the world. This immersed me into the world of creating strong brand collaborations and enhanced partnership marketing expertise working alongside some of the coolest brands running marketing campaigns, large scale promotions, in-store events, development of collateral, product photoshoots, launch of Selfridges hampers business, celebrity book launch signings, press events, merchandising strategy, visual merchandising and new product launches!

Since settling back in NZ in 2012 I’ve worked in the film Industry marketing and developing promotional partnerships for theatrical film releases like The Hobbit, Lego Movie, The Great Gatsby, Batman Franchise.

After taking a career break to have two beautiful girls and help with the design and build of our family home… I created Design Your Home NZ Interior trends blog and more recently setup O&B Marketing Consultancy for bespoke marketing project working with a small base of clients.